Hi, I'm Aviv.
Senior Product Designer.

Senior Product Designer and AI Builder, building B2B SaaS & AI products at SysAid, and mentoring designers at Startup Designers.

Work

Selected case studies in B2B SaaS, AI, and product design.

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Mentoring

Mentoring product designers through ADPList and Startup Designers.

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Coming soon

Apps

Indie apps and side projects — in the works.

Selected Work

SysAid
B2B SaaS Product-led growth ITSM

Brought SysAid's first self-serve Advanced trial to a traditionally sales-led product

SysAid product interface
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groundcover
Observability Data ingestion Rapid iteration

Simplified how users control data ingestion in a complex observability product

groundcover product interface
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Baloop
Social impact Action research Motivation design

Turned field research into a support system for youth mentors under emotional strain

Baloop product interface
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Aviv Zommer

About

Hi, I'm Aviv.

I'm a Senior Product Designer focused on complex B2B SaaS products, helping teams connect business goals, user needs, and what AI can unlock through thoughtful UX/UI. My work sits at the intersection of strategy, systems, and storytelling. With a background across brand, marketing, and product design, I bring a cross-disciplinary perspective to building products that are clear, useful, and aligned with real business value. I care deeply about both precision and empathy, and I bring that same mindset to mentoring designers in the community.

10 years of experience B2B SaaS & AI products Complex systems design Background in brand and marketing
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Mentoring

Beyond the work, I mentor product designers through ADPList and Startup Designers, helping them navigate complex career transitions, sharpen their craft, and find their voice in product work.

Partnership with Startup Designers IL

Contact

Say hello.

I'm always open to thoughtful conversations about product design, complex B2B SaaS, AI, and new opportunities.

Email LinkedIn Mentoring Resume