I connect what businesses need, what users value, and what AI can unlock

Aviv Zommer

Product Design @ SysAid

10 years of experience B2B SaaS & AI products Complex systems design Background in brand and marketing

Selected Work

SysAid
B2B SaaS Product-led growth Post-launch user feedback

Brought SysAid's first self-serve Advanced trial to a traditionally sales-led product

SysAid product interface
Read case study
groundcover
Observability Data ingestion Rapid iteration

Simplified how users control data ingestion in a complex observability product

groundcover product interface
Read case study
Baloop
Social impact Action research Motivation design

Turned field research into a support system for youth mentors under emotional strain

Baloop product interface
Read case study
Aviv Zommer

About

Hi, I'm Aviv.

I'm a Senior Product Designer focused on complex B2B SaaS products, helping teams connect business goals, user needs, and what AI can unlock through thoughtful UX/UI. My work sits at the intersection of strategy, systems, and storytelling. With a background across brand, marketing, and product design, I bring a cross-disciplinary perspective to building products that are clear, useful, and aligned with real business value. I care deeply about both precision and empathy, and I bring that same mindset to mentoring designers in the community.

Mentoring

Beyond the work, I mentor product designers through ADPList and Startup Designers, helping them navigate complex career transitions, sharpen their craft, and find their voice in product work.

Book a session with me on ADPList
Partnership with Startup Designers IL

Contact

Say hello.

I'm always open to thoughtful conversations about product design, complex B2B SaaS, AI, and new opportunities.

Email LinkedIn Mentoring Resume